If most of your demand is for facial lifting, jawline definition and neck treatments, your priorities may be very different from a clinic that wants to combine facial work with larger body-contouring areas.

Likewise, a clinic wanting several different delivery methods for precise facial work may value additional handpieces. Another clinic may prefer a simpler system built around one efficient line-shot workflow.

That distinction is what separates the three systems in Pure Tone's professional range.

Unlike technologies that primarily heat tissue from the surface, High-Intensity Focused Ultrasound concentrates acoustic energy at a defined focal depth.

The resulting thermal response is used within aesthetic treatment protocols to stimulate tissue contraction and subsequent collagen remodelling. This is why HIFU is primarily associated with progressive lifting, tightening and contour improvement rather than an immediate surface-resurfacing effect.

For facial treatments, commonly selected depths allow practitioners to work at different levels within the dermis and deeper supporting tissue. Deeper cartridges can also extend HIFU into selected body contouring protocols, depending on the system and treatment area.

This distinction matters when clinics assess product claims. A machine should be judged on its treatment architecture, consistency, training, support and suitability for the intended patient population — not simply because research exists for HIFU as a category.

These figures describe focal depth rather than guaranteeing that one specific anatomical layer will be reached in every patient. Tissue thickness varies considerably by individual and by treatment area, which is why training and patient assessment remain important.

A longer cartridge list is therefore useful only when the practitioner has a genuine reason to use those additional depths.

Its main distinction is the combination of 7D HIFU, 3D HIFU and Vmax treatment formats. That creates more flexibility when moving between broader line-based treatment and precise single-point facial work.

The Vmax handpiece is particularly relevant to smaller facial areas, while the different line-shot formats allow treatment planning to be adapted across broader facial and body areas.

Optional body and specialist handpieces extend the platform further. That can make Neon particularly useful to clinics that want HIFU to occupy a significant role within the treatment menu rather than being one occasional service among many.

The other side of that decision is equally important: if a clinic only intends to perform relatively straightforward face and neck protocols, some of that additional capability may never be used. More versatility has commercial value only when the clinic has a treatment pathway for it.

The Continuous Working Mode Line Shot handpiece is designed to deliver repeated HIFU lines efficiently, making it useful across larger treatment areas.

Alongside it, the separate One Shot handpiece provides a more targeted method of delivering energy across areas such as the face and neck.

Its Line Shot cartridge range extends from 1.5 mm through to 13 mm, while the One Shot handpiece uses dedicated 3.0 mm and 4.5 mm cartridges.

That makes Inofus particularly relevant to clinics expecting a genuine mix of facial and body work but which do not necessarily need every additional treatment format available on Neon.

It is therefore better thought of as an all-round HIFU platform than simply a machine sitting between a premium and entry-level model.

Its available Line Shot cartridges cover 1.5 mm, 3.0 mm, 4.5 mm, 7.0 mm and 13.0 mm, allowing the system to be used across suitable face, neck and body protocols.

The standard package focuses on the commonly used 3.0 mm and 4.5 mm cartridges, with other depths available separately.

What Storming does not provide is the additional One Shot, Vmax or alternative line-delivery handpieces found higher in the range.

That should not automatically be viewed as a disadvantage. If a clinic plans to build a clearly defined HIFU service around line-based facial and body treatments, additional handpieces may add complexity without adding meaningful patient demand.

Storming therefore makes most sense when the requirement is a focused HIFU platform that is straightforward to integrate into an existing treatment menu.

The previous version of this guide used an illustrative annual revenue calculation. We think there is a more useful way for a clinic to assess the opportunity.

Start with the number of HIFU consultations you already receive — or can realistically generate — then calculate likely treatment conversion, average treatment value, practitioner time, cartridge usage, equipment finance and your other operating costs.

The relevant question is not how much revenue a clinic could theoretically generate if the diary were full every day. It is how quickly the machine is likely to become productive within your own patient base.

Pure Tone HIFU systems are supplied with 1-to-1 CPD-certified nurse-led training, designed to cover practical machine use alongside consultation and treatment planning.

Our systems are supported by ongoing clinical guidance, with access to the nurse who provides your training, together with technical support after installation.

We also personally deliver and set up professional systems so the machine can be checked and commissioned at the clinic rather than leaving the practitioner to unpack and configure unfamiliar equipment alone.

That support becomes particularly important with systems offering several handpieces and treatment depths. Having more options is useful only when practitioners understand why and when to use them.